Combining 30 years of expertise and passion with the constant goal of transmission and innovation, Make Up For Ever offers its savoir-faire to a varied audience of professional makeup artists and women from all around the world. Mastery unleashes creativity. Nothing sums up better the philosophy of Make Up For Ever, a House that has become a cult name through its uniqueness and the quality of its professional products. Its founder, Dany Sanz, believes that technique must first be conquered before leaving free rein to creativity. And that academic knowledge must be honed before pushing the limits of one’s art. Dany Sanz has remained true to this approach throughout her artistic career and has incorporated it into the development of her makeup brand. At Make Up For Ever, teaching plays an essential role: in addition to offering exceptional products to professionals and women from around the world, the House has the ambition to share its knowledge and passion with the general public through training courses and to bring progress to the world of makeup.